From Head to Tail Spa Website & Care Plan Proposal Review & Sign
From Head to Tail Spa × ROX Labs

Proposal · A digital partnership for From Head to Tail Spa

Your new site is built and ready. A partner to keep it running.

Online booking, gift cards, and your full menu of services, all on your own branded site, ready to launch.

Rock Roque, ROX Labs
Your partner Rock Roque · ROX Labs
Prepared forJodi Goldberg & team
Prepared byROX Labs
DateAugust 24, 2026
Valid throughSeptember 23, 2026

What's built

A site as warm and considered as the spa itself.

Built on your own dachshund wordmark and teal-and-sand palette, the new site carries the same cage-free, all-natural, patience-and-kindness feel clients already know from Potomac Yard, straight through to online booking.

1

Custom design system

Your wordmark, teal-blue and warm-sand palette, and a refined type pairing, reusable across every page.

2

Online booking flow

A guided, multi-step booking experience: pick a service, add pet details, choose a live open time slot, and get a confirmation, no phone call needed.

3

Services & transparent pricing

Every service listed with starting prices, from a Full Spa Day to the signature Thera-Clean micro-bubble bath.

4

Gift cards

Clients can purchase and send gift cards directly from the site.

5

Gallery & the Pets of Potomac Yard mural

A photo gallery, plus a dedicated page for the community mural fundraiser.

6

About & contact

Your story, hours, and Potomac Yard location, all in your own words.

7

SEO foundation

Titles, descriptions, and canonical URLs set on every page, so you show up when Alexandria pet parents search for grooming.

Why it matters

Less time on the phone. More time with the pets in front of you.

Book without a call

Clients self-serve into open slots, add pet details, and confirm, freeing your front desk from the back-and-forth.

One clear price list

Every service, from a Bath & Tidy to a full Breed Cut, is priced up front, so fewer calls are just "how much is...?"

A site that's actually yours

No booking platform's branding, fees, or limits standing between you and your clients. You own the code outright.

Investment

One straightforward price.

No tiers, no add-on menu. The complete site you've already seen, plus a partnership that keeps it running. 50% to start, the rest at launch. You own it outright.

The build · one-time
$4,000

The full site above, ready to launch.

The care plan · monthly
$200/mo

Hosting, security, updates, and content changes, all included.

  • Custom design system + homepage
  • Online booking
  • Services, pricing & gift cards
  • Gallery + pet mural fundraiser page
  • About, contact & SEO foundation
  • Hosting, security & backups

The care plan

No logins. No training. You send it, we ship it.

No technical staff required. Email or text the change and it's live. The same monthly also covers hosting, security, monitoring, and backups.

50% deposit to begin, balance due at launch.

First monthly care plan payment is due on launch day, then recurs on that date each month.

You own the website, content, and code outright.

Care plan is month-to-month; cancel anytime with 30 days notice.

New pages, redesigns, or features beyond the site above are quoted separately.

Next steps

Sign, and we pick a launch date.

Signing starts a short, clear handoff to launch.

01

Sign & reserve

Sign below and a 50% deposit invoice arrives in your inbox automatically. Paying it locks your launch date.

02

Walk the site together

One more pass through the live preview to confirm everything's ready.

03

Launch day

Your domain points to the new site, and your first monthly care plan payment is due. It recurs on that date every month.

04

From there

The care plan keeps it running. Send changes by email or text and we ship them.

Ready when you are

Review & sign

When you're ready, we'll email the agreement straight to your inbox to sign. One tap, no printing, no scanning, no account to create. The signed PDF lands in your inbox and ours automatically.

Once you sign, a 50% deposit invoice is sent to you. Paying it reserves your launch date; the remaining balance is due at launch.